YVS Chowdary who has impeccable record of introducing new actors successfully is introducing Chiranjeevi’s menalludu Sai Dharam Tej with a film titled Rey. He also introducing two heroines - Shubra Aiyappa and Amruta Patki.

52 page brochure invitation for the first time in Telugu film industry
YVS Chowdary is knows how to publicize his movies and he knows the importance of it when doing it with new actors. Since he is introducing Chiranjeevi’s nephew, he made sure that it’s grand by publishing a 52 page brochure that features synopsis, epilogue and photo shoot of the main leads in the movie.

I didn’t know his family background when I selected Sai Dharam Tej
YVS Chowdary said, “I observed this lad when he was playing street cricket and I am mesmerized by his looks. I am so captivated by his presence that I wanted to make him hero. I had a fresh script ready for the new comers. I asked him if I is interested in acting in my film. He said that he is going to be launched by his family. Later on I enquired about him and found that he is son of Chiranjeevi’s own sister Vijaya. Pawan Kalyan wanted to produce a movie for him on his Pawan Kalyan Creative Works banner. I passed on my intention of introducing Dhram Tej through art director Anand Sai to Pawan Kalyan. Pawan contacted Chiranjeevi and got the go-ahead. After Chiranjeevi and Pawan Kalyan gave go-ahead to me, I worked more intently on script. I worked with Dharam Tej for 9 months to do perfect ground work.”

Rey is about a musical band from Caribbean islands
We know that lots of Indians went to Caribbean Islands generations back and settled over there. If you look at the cricket team of West Indies, half of them have Indian origins. West Indies is known for festive atmosphere. It’s all about music and masti. The hero of Rey is a Telugu guy who is born and brought up there. He is passionate about music and he forms a musical band called Rey along with his friends. story of entire first half takes place in Caribbean Islands and story moves to USA in the second half. Rey has the tagline ‘Shout for success’.

Muhurat on 17 October
We are going to hold a grand muhurat of 17 October on the eve of Dasara festival at Rama Naidu studios. ANR, Chiranjeevi, Nandamuri Hari Krishna and K Raghavendra Rao will do the honors.

Rajasimha as script co-ordinator
For the first time I am hiring script co-ordinator for my films. Rajasimha who worked for films like Oy and Jhummandi Naadam in the past will pen dialogues and iron the script.

Gunasekharan handles cinematography. Chakri composes music. Anand Sai is the art director. Kotagiri Venkateswara Rao edits the movie. Stun Siva is the action director. YVS Chowdary produces and directs this movie.

The physical brochure of the movie is launched by BA Raju (Superhit film mag) and given to Prabhu. The CD brochure of the same was launched by Jeevi (idlebrain.com) and given to Santosham Suresh (Santosham film magazine).

click here for photo gallery of Rey brochure.

Photo Gallery (photos by G Narasaiah)